pexels-liza-summer-6347730 (1)_edited.jpg

The pandemic brought much change last year but despite their own challenges supporters continued to show the love.

Of course, gaps still exist and as restrictions are lifted, many charities are looking at catching up on their income generation. But it's going to be critical to tread softly with supporters as we head back to normality. In his latest blog, Richard Spencer explains why, as well as how to ensure the supporter experience and loyalty remain priorities.

Read more