The Chase Index
Increase your fundraising income by measuring, understanding and improving your supporter experience.
The Chase Index is a vibrant membership community, sharing and growing together.
Join our supportive community of charities committed to improving their supporter experience, based on research from 500,000+ supporters across all types of causes.
For the first time, you will be able to:
​
-
gain insights into the key drivers of your supporter experience by measuring Loyalty
​
-
identify actions to improve your communications & supporter experience
​
-
provide concrete evidence of the impact of these improvements
​
-
develop a long-term research-based supporter stewardship programme
The Chase Index provides charities with actionable insights, enabling better decision making to improve supporter stewardship programmes, control costs and increase fundraising revenue.
"I have taken so many lessons from each member workshop that I hadn’t found from other sources, and thoroughly enjoyed each session too. It’s a great format and I’m really happy we’ve come onboard with you!"
Matthew Bolger, Head of Lottery and Gaming, TÅ· Hafan
​​​​​​​What are the benefits of becoming a member?
​​
As a member, you will be able to measure your supporter experience using our tried-and-tested framework. But more than this, you will:
​​
-
work with our experts to identify why your supporters give to you, where your strengths are - and where the best opportunities lie for improvement
​
-
gain support in developing practical supporter experience and supporter journey strategies
​
-
benchmark your supporter loyalty against 50+ charities, and measure the effectiveness of your communications in growing it
​
-
benefit from peer support and networking in regular member workshops
​
All of this is designed to help you reach your goal: more loyal supporters, more income, and more positive change.
“We knew that The Chase Index would give us actionable insights to drive our Supporter Experience planning, but we were delighted to find that it also has a soft power to unite the organisation, which has been really valuable for us.”
Luke Martin, Digital Marketing Manager, Yorkshire Cancer Research
Is The Chase Index right for your charity?
We would be delighted to have a no obligation chat about whether your charity could benefit - simply fill in the form with your details and we'll be in touch.