Loyalty Lightning Talks

About Loyalty and SOFII (The Showcase of Fundraising Innovation and Inspiration) are teaming up for an hour of fast, concise and current case studies that demonstrate how a focus on supporter loyalty improves fundraising results.

Hear from FOUR charities sharing their own recent results and lessons from the positive impact of measuring and purposefully building their supporter loyalty.

Diabetes UK, Mind, Cancer Research UK and The Leprosy Mission will be discussing how they have prioritised loyalty and its key drivers, throughout their fundraising and communications.